Design insights, delivered.

In-hand or on-shelf, see how your buyers perceive your products

Design insights, delivered.

In-hand or on-shelf, see how your buyers perceive your products

Design insights, delivered.

In-hand or on-shelf, see how your buyers perceive your products

We deliver multi-facetted qualitative insights to help you maximise your sales potential

We deliver multi-facetted qualitative insights to help you maximise your sales potential

We deliver multi-facetted qualitative insights to help you maximise your sales potential

Real,
Rigorous,
& Personal

We are real.

We test real people in real context. No generic conference room, no imagining, and no hypotheticals. All shoppers see your product where they're meant to be in real life.

“[Consumer Insights Lab] allowed us to test our new packaging designs with consumers in a close to real life environment which otherwise wouldn’t have been possible. The valuable feedback provided evidence for us to take to retailers about the shelf standout of our new packaging.”

Huw Thomas

Managing Director, Puffin Produce

We are rigorous.

Our award winning, PhD developed simulated environment and data collection methodology guarantees immerion and depth of insights you can't get anywhere else.

“The data we received gave us valuable insights into consumer perceptions of an important new packaging format. These insights not only assisted with our design development but provided valuable evidence of consumer acceptance that we were able to share with prospects.”

Jane McLaughlin

Global Content Marketing Manager, Graphic Packaging International

We are personal.

A fully personalised experience, decicated project managers are on-call from consultation and beyond delivery.

"Consumer Insights Lab were easy to correspond with and were terrific with our customers and corporate partners. We intend on using Consumer Insights Lab's services again and wholeheartedly recommend their services to others."

Angelo Da Costa

CEO, Vocal Communities

Real,
Rigorous,
& Personal

We are real.

We test real people in real context. No generic conference room, no imagining, and no hypotheticals. All shoppers see your product where they're meant to be in real life.

“[Consumer Insights Lab] allowed us to test our new packaging designs with consumers in a close to real life environment which otherwise wouldn’t have been possible. The valuable feedback provided evidence for us to take to retailers about the shelf standout of our new packaging.”

Huw Thomas

Managing Director, Puffin Produce

We are rigorous.

Our award winning, PhD developed simulated environment and data collection methodology guarantees immerion and depth of insights you can't get anywhere else.

“The data we received gave us valuable insights into consumer perceptions of an important new packaging format. These insights not only assisted with our design development but provided valuable evidence of consumer acceptance that we were able to share with prospects.”

Jane McLaughlin

Global Content Marketing Manager, Graphic Packaging International

We are personal.

A fully personalised experience, decicated project managers are on-call from consultation and beyond delivery.

"Consumer Insights Lab were easy to correspond with and were terrific with our customers and corporate partners. We intend on using Consumer Insights Lab's services again and wholeheartedly recommend their services to others."

Angelo Da Costa

CEO, Vocal Communities

Real,
Rigorous,
& Personal

We are real.

We test real people in real context. No generic conference room, no imagining, and no hypotheticals. All shoppers see your product where they're meant to be in real life.

“[Consumer Insights Lab] allowed us to test our new packaging designs with consumers in a close to real life environment which otherwise wouldn’t have been possible. The valuable feedback provided evidence for us to take to retailers about the shelf standout of our new packaging.”

Huw Thomas

Managing Director, Puffin Produce

We are rigorous.

Our award winning, PhD developed simulated environment and data collection methodology guarantees immerion and depth of insights you can't get anywhere else.

“The data we received gave us valuable insights into consumer perceptions of an important new packaging format. These insights not only assisted with our design development but provided valuable evidence of consumer acceptance that we were able to share with prospects.”

Jane McLaughlin

Global Content Marketing Manager, Graphic Packaging International

We are personal.

A fully personalised experience, decicated project managers are on-call from consultation and beyond delivery.

"Consumer Insights Lab were easy to correspond with and were terrific with our customers and corporate partners. We intend on using Consumer Insights Lab's services again and wholeheartedly recommend their services to others."

Angelo Da Costa

CEO, Vocal Communities

Rebranding? Launching a new product? Pitching to retailers?

We can help

Packaging Impact

Packaging is the silent salesman. The last point of contact between your brand and a buyer.

Test how your pack design performs in-store and against competitors to improve your design before launch.

Visual Merchandising

Optimise visual merchandising by testing multiple variations to see how shoppers engage with wording, visuals, and prompts

First Impressions

The initial impression a product leaves may determine the gain or loss of a repeat buyer. We collect insights on your customer's unboxing and first use, so you can understand your product's first impressions.

Rebranding? Launching a new product? Pitching to retailers?

We can help

Packaging Impact

Packaging is the silent salesman. The last point of contact between your brand and a buyer.

Test how your pack design performs in-store and against competitors to improve your design before launch.

Visual Merchandising

Optimise visual merchandising by testing multiple variations to see how shoppers engage with wording, visuals, and prompts

First Impressions

The initial impression a product leaves may determine the gain or loss of a repeat buyer. We collect insights on your customer's unboxing and first use, so you can understand your product's first impressions.

Rebranding? Launching a new product? Pitching to retailers?

We can help

Packaging Impact

Packaging is the silent salesman. The last point of contact between your brand and a buyer.

Test how your pack design performs in-store and against competitors to improve your design before launch.

Visual Merchandising

Optimise visual merchandising by testing multiple variations to see how shoppers engage with wording, visuals, and prompts

First Impressions

The initial impression a product leaves may determine the gain or loss of a repeat buyer. We collect insights on your customer's unboxing and first use, so you can understand your product's first impressions.

Authentic Behaviours is our bread and butter

We know that unreliable insights can have dramatic impacts on brand productivity and credibility. That is why capturing honest reactions in real-life scenarios is our top priority

Authentic Behaviours is our bread and butter

We know that unreliable insights can have dramatic impacts on brand productivity and credibility. That is why capturing honest reactions in real-life scenarios is our top priority

Authentic Behaviours is our bread and butter

We know that unreliable insights can have dramatic impacts on brand productivity and credibility. That is why capturing honest reactions in real-life scenarios is our top priority

Case Study

Case Study Coming Soon

Case Study

Case Study Coming Soon

Case Study

Case Study Coming Soon

Ready for reliable insights?

Ready for reliable insights?

Ready for reliable insights?

© 2024 Consumer Insights Lab, All rights reserved

© 2024 Consumer Insights Lab, All rights reserved

© 2024 Consumer Insights Lab, All rights reserved