Real-time insights in real customer homes

Online shopping is becoming the norm across most commercial industries. The initial impression a package leaves may determine the gain or loss of a repeat buyer. To address this shift in shopping new service that collects data on the first impressions and interactions between a customer and their online purchase.

 

This service will provide companies in-depth insights into how customers interact with and feel about the exterior and interior packaging. This data will result in Actionable Insights that can improve the customer experience and secure repeat buyers.

Real life unboxing

This service provides an intimate look at how your customers are interacting with and reacting to their online purchases.

  • Real Context

    Your customers film their unboxing and first impressions in real-time from the comfort of their homes or offices. This provides the most true-to-life reactions and natural responses.

  • Accessible

    Easily accessible for customers with smart phones, laptops, or computers.

  • Simple to Use

    Straight forward instructions and easy upload allows the customer to easily film their reactions and upload to our server for data processing.

  • In-Depth Analysis

    With access to an abundant range of data, we provide you with analysis of observed customer behaviour as well as verbal reviews of your products and packaging.

Multidimensional Data Outputs

 

In real-time and in real context, we provide you with the most true-to-life insights on your customers experience of your products and packaging.

Observational

Discover HOW your customers are physically and emotionally interacting with your products and packaging.

Real-Time Review

Discover WHAT your customers think about your products and packaging.

Actionable Insights

Scientifically evidenced Actionable Insights are generated to help you make informed decisions.

Additional Services

At Consumer Insights Lab, we are dedicated to taking your business forward. To achieve this, we offer additional services that can be integrated into our fully customisable insights studies.

Graphic Design Services

To further support your product development, we offer in-house design adjustments as well as trusted design agencies we outsource to for larger design needs.

Iterative Design Services

The iterative design service is a cyclical process of insights generation and design refinement. We start by generating Actionable Insights for your product, then we improve its design based on our design insights. Each new design iteration will be tested and adjusted until we formulate a design with the highest chance of success.

Real World User Insights

Test your products as they would be in-store. Our state-of-the-art Simulated Reality Lab captures the most true-to-life buyer behaviours to give you the most accurate insights on your customers and product.

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Focus Groups

Online or in-person, we conduct rigorous interviews and focus groups to extract in-depth insights from your customers.

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Ready to begin you journey?